Adidas relocated its creative director, Paul Gaudio, from Germany to Oregon.
Adidas relocated its creative director, Paul Gaudio, from Germany to Oregon.
The move was made to help Germany-based Adidas reconnect with U.S. consumers. Data released last week for the first time showed Adidas has fallen to No. 3 in the U.S. footwear market behind Nike and Under Armour.
Read more at Portland Business Journal
