Eugene School Board picks Nike


adidas’ bid to outfit the Eugene School District was rejected in favor of the Swoosh.

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BY JACOB PALMER | DIGITAL NEWS EDITOR

adidas’ bid to outfit the Eugene School District was rejected in favor of Nike’s proposal.

The choice appeared to be between Nike or not doing a deal like this at all.

Board member Alicia Hays was the most adamant in her opposition to the contract.

“It’s hard for me to hear the word ‘equity’ associated with this, because it’s not equal,” Hays said. “It isn’t about local business, its not about equity, it’s about the commercialization of our kids and I won’t be supporting it.”

(READ MORE: Register-Guard)

No doubt this will not be the last time the two companies compete for a contract, no matter how big or small.

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