The designers are part of the company’s plan to open a “Brooklyn Creative Studio” in New York City, which aims to drive design direction for the brand.
The designers are part of the company’s plan to open a “Brooklyn Creative Studio” in New York City, which aims to drive design direction for the brand.
The three designers Adidas hired away from Nike include:
- Denis Dekovic has 20 years of footwear design experience across soccer, women’s footwear, snowboarding, basketball and tennis. Sneaker blogs credit Dekovic, Nike’s global football design director, with developing the Mercurial 9, the Tiempo 5 and the Hypervenom soccer shoes as well as the Magista, the head-turning, Flyknit-upper soccer shoe developed in time for this year’s World Cup in Brazil.
- Marc Dolce is a 20-year veteran of the footwear-design industry with experience across basketball, training, running, women’s footwear and lifestyle. Dolce’s name is familiar to sneakerheads and sneaker blogs. Among other projects, last year he designed the Lunar Force 1, a limited edition of the Air Force 1. A Forbes profile noted that he lived in Oregon but valued his time on return trips to New York City. “The streets here talk to me when I walk,” Dolce told Forbes. “Maybe it’s just because this is my hometown, but I feel like I can hear it.”
- Mark Miner, also a frequent subject in sneaker blogs, is a footwear designer with experience in running, women’s footwear and basketball. Among other projects, he is credited with key design contributions to the popular Nike Free Run+, making that shoe more flexible.
Read more at OregonLive.com
