Consumers are increasingly willing to pay more for “Made in America” products.
Consumers are increasingly willing to pay more for “Made in America” products.
It’s working: More than 80 percent of Americans are willing to pay more for Made-in-USA products, 93 percent of whom say it’s because they want to keep jobs in the U.S., according to a survey released in November by Boston Consulting Group. In ultra-partisan times, it’s one of the few issues Democrats and Republicans agree on.
Now Wal-Mart wants a piece of the action. The behemoth, embroiled over the past year with worker protests and foreign bribery investigations, pledged recently to source $50 billion of products in the U.S. over the next 10 years, Wal-Mart spokesman Randy Hargrove said.
Read more at The Statesman Journal.
{biztweet}made in usa{/biztweet}
