Portland city council wades into Under Armour/Nike spat

Amanda Fritz moves forward with Under Armour sponsorship of parks despite Charlie Hales’ plea for loyalty to Nike.

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Amanda Fritz is moving forward with an offer from Under Armour to sponsor a pair of parks despite Portland Mayor Charle Hales’ plea for loyalty to Nike.

Hales asked Fritz to defer the decision to the City Council, but Fritz said she has vetted the competing offers and has chosen the best option.

On Monday, Fritz emailed Hales and others to say she was sticking with Under Armour. Her decision followed a Sept. 18 sit down with Nike officials, who unsuccessfully shopped their own parks improvements before leaving City Hall with documents in hand.

“I recognize that Nike may not be pleased with this decision,” Fritz wrote Monday. “I believe it is the most ethical choice, honoring both corporations and also park users.”

Although the original agreement allowed for Under Armour “signs and logos” in Lents and Duniway parks, Fritz now says Under Armour’s $5.5 million donation will be made “without recognition.”

(SOURCE: OregonLive.com)

Under Armour will subsidize a pair of synthetic soccer fields: One in Lents and the other at Duniway in downtown.

RELATED NEWS: Under Armour bests Q2 earnings expectationsUnder Armour looks to expand Portland profileNike wants to sign Eugene school district


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