Oregon legal pot campaign to spend $2.3M


The “Yes on 91” campaign, which supports the legalization of marijuana for adults, will purchase $2.3 million worth of television advertising.

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The “Yes on 91” campaign, which supports the legalization of marijuana for adults, will purchase $2.3 million worth of television advertising.

The former head of addictions and mental health for the Oregon Health Authority urges voters to support marijuana legalization in a YouTube video that proponents say will form the basis for their first television commercial. Richard Harris says marijuana “is a pretty benign drug” compared with drugs like alcohol and heroin, and efforts to control it through the criminal justice system have failed.

Peter Zuckerman, a spokesman for the Yes on 91 campaign, said the ad will first appear on the Internet, at the start of online videos.

Read more at KGW